Who Should Attend the StoryBrand Workshop? These 4 Teams
Clarity. It’s probably the most important thing in your company, yet it’s probably the scarcest resource. A lack of clarity is frustrating. When we work for a leader who’s unclear, we wonder what else may be going on behind the scenes. When our marketing message is...
Country Music Holds A Powerful Marketing Secret
Great marketing sounds like country music. No, I don’t mean trucks, love, or dogs. Nor does it involve cowboy hats or tractors. Maybe I should clarify here: great marketing is like a sad country song. It has nothing to do with lost love or D-I-V-O-R-C-E (for you...
4 Clever Examples Of Storytelling in TV Commercials
Storytelling is a great way to capture the human brain. Research says the human mind spends about one-third of waking hours in a daydream. Unless we are pulled into a story. We may drift during a dull meeting or while working through spreadsheets, but our focus is...
Here Are Some Ideas For Marketing During The Holiday Season
The holiday season is in full swing. Thanksgiving is over, we survived Black Friday, and nearly 51 million people made it home after traveling during the break. As we approach the Christmas holiday, everything seems to speed up. Life is normally lived at a rapid pace,...
5 Powerful Lessons From ‘Building A StoryBrand’ By Donald Miller
Your current marketing strategy probably doesn’t work. You and your team may be brilliant, but your investment doesn’t seem to show any returns. You follow the best practices, yet nothing seems to resonate with people. Why is that? We live in a noisy world, and...Page 1 of 2
Recent Comments