Feb 8, 2016 | Marketing Strategy, Millennials
Unless you have been on a social media fast, then you know that the Denver Broncos and the Carolina Panthers played in Super Bowl 50 last night. Ultimately the Broncos won 24-10. As usual, there was a significant amount of attention on 3 things for the Super Bowl: the...
Jun 22, 2015 | Marketing Strategy, Millennials
The Tonight Show on NBC is one of the longest running programs in history. It has been a part of American television for over 50 years. Jay Leno was the successful host for many years, yet ratings began to decline beyond the comfort level of executives. He attempted...
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